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‘Robo advisory market’: Growing digitization in financial services with ai

by Pieter Werner

The global robo advisory market is expected to grow from $18.71 billion in 2021 to $28.10 billion in 2022 at a compound annual growth rate (CAGR) of 50.20%. The market is expected to reach $135.11 billion in 2026 at a CAGR of 48.08%, according to the report “Robo Advisory Global Market Report 2022” from ResearchAndMarkets.com.

The growing digitalization in financial services is contributing to the growth of the robo advisory market. In the financial industry, digital technologies such as artificial intelligence (AI), the cloud, blockchain, and fintech are making it easier to access funds and assisting the finance sector by using automated techniques to improve customer experience.

For instance, in December 2020, Franklin Templeton, a US-based investment company, announced a partnership with Bambu and Apex Clearing to launch Tango, a new turnkey robo-adviser. This partnership will benefit by using the Apex platform to facilitate trading and custody for the robo-adviser and using the cloud-based platform of Bambu to facilitate a white-label software service. So, rising digital integration in financial services is driving the market’s growth.

Advancements in technology are significantly shaping the robo advisory market. With the advancement of technology in areas such as advanced analytics, artificial intelligence, and natural language processing, the effectiveness of robo-advisory is expected to increase. This will enable robo-advisors to strengthen the value proposition and have a higher impact across the value chain. For instance, in November 2020, Unifimoney Inc., a US-based company operating in robo advisory, announced a partnership with Quantel AI Inc. to launch AI-based robo-investing products as part of the Unifimoney investing platform. These products will use Quantel’s proprietary AI engines to evaluate the risk profile and stated goals and advise on portfolio selection to meet the customer’s goals.

 

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